Skip to content

Engagement models

Choose the level of partnership your SaaS marketing needs now.

Each model is a starting point for scoping the right amount of senior strategy, implementation support, and systems design. Use the cards as a directional guide; final scope is shaped after we understand your growth goals, internal capacity, and operational constraints.

01. Diagnose

Strategy Sprint

For teams that need clarity fast.

1,000 $ 1,090

/ sprint / sprint

  • ICP and positioning review
  • Messaging diagnosis
  • Funnel scan
  • GTM bottleneck mapping
  • Priority ranking
  • 90-day execution roadmap

03. Build

Systems & AI

Scaling through engineering.

145 $ 158

/ hour / hour

  • CRM workflows
  • Lifecycle automation
  • Reporting dashboards
  • Predictive analytics setup
  • AI agent workflows
  • System integration

Service Comparison

A transparent framework for selecting your level of partnership.

Core Dimensions Strategy Sprint Fractional Marketing Lead Systems Building
Involvement Depth The level of integration within your team.

External Catalyst

Embedded Partnership

Architect & Engineer

Primary Outcome The fundamental shift we achieve.

Clarity & Roadmap

Pipeline& Revenue Growth

Efficiency & Scalability

Time Horizon Duration of typical engagement.

2 Weeks

6+ Months

Custom Roadmap

Engagement Shape How we work together.

Fixed-scope sprint

Monthly partnership

Hourly or project-defined

Best For Best-fit use case.

Teams that need strategic clarity before committing more resources

Teams that need senior marketing leadership without hiring full-time

Teams with a strategy in place that need systems, workflows, or assets built

Plan FAQ

Questions by engagement model.

Find the answers that help you understand which level of partnership fits your current pace, internal capacity, and implementation needs.

Strategy Sprint

When is this the right fit?

Choose the sprint when the team needs a focused strategy pass, a clearer roadmap, or a sharper point of view before investing in a longer GTM operating rhythm.

What do we need to prepare?

Bring current positioning, funnel context, sales notes, product priorities, and any recent campaign evidence. The work moves faster when the diagnostic is grounded in real buyer and team signals.

What happens after the sprint?

You leave with a practical playbook and prioritized next steps. Some teams implement internally, while others move into a longer advisory or execution partnership with us.

Fractional Marketing Lead

How embedded is the partnership?

This model is designed for recurring leadership. Alice will join the operating cadence, help shape priorities, and support the team through planning, execution, review, and adjustment cycles.

Do you manage execution too?

Yes, within the agreed scope. This is the role that bridges the gap between strategy and execution.

The work can include narrative, campaign architecture, content direction, HubSpot coordination, reporting rituals, and cross-functional GTM support.

How long should we expect to work together?

Most teams use this engagement when they need continuity over multiple months, and the starting engagement is usually 6month. The exact timeline depends on growth goals, internal capacity, and how much operating change is required.

Systems/AI Building

What kinds of systems are included?

Typical work includes HubSpot architecture, lifecycle automation, reporting structure, content operations, workflow documentation, and AI-assisted process design for repeatable execution.

Can you work with our existing stack?

Yes. We start from the tools already in use and identify where structure, automation, data quality, or handoff logic needs to improve before recommending additions.

Is this only for large teams?

No. Smaller teams often benefit most because better systems reduce manual coordination. The engagement scales from targeted fixes to a broader GTM operating architecture.